Work I'm proud of, with people I admire
Over 20 years of client work across facilitation, training, keynotes, and marketing strategy, from famous brands to fast-growth start-ups.
Client roster
Organisations I've worked with INCLUDE
Google, Meta, AB InBev, Heineken, Bord Bia, ABSA Group, Motability, Florette, Fáilte Ireland, Groupe Bel, Charles Schwab, CooperVision, Atlassian, Kepak, Alzheimer's Research, Domino’s, Nestle, Unilever.
Selected work
1 Insightful Thinking Training Programme
Bord Bia, Dublin, Ireland
I designed and delivered a bespoke company-wide training programme to build consumer insight capability across Bord Bia's organisation. The programme ran across multiple departments and cohorts, creating a common language and approach to insight that is now embedded in day-to-day working.
“The Bord Bia Insightful Thinking Training programme has created quite a stir in the organisation. The immediate feedback from colleagues is very positive, with all finding it relevant and applicable in their roles. As well as building our Insight competency across the organisation, it is also driving cohesion across departments.”
2 A Beautiful Constraint — Innovation Keynote
Atlassian — Conference, Vienna
I delivered a keynote address to an audience of approximately 400 Atlassian employees and partners at their global company conference. The talk explored how constraints, when approached with the right mindset, become the driver of innovation rather than an obstacle to it.
“Tony brought real energy and substance to the room. The Beautiful Constraint framework gave our teams a new lens on how to approach our biggest challenges”
3 A Beautiful Constraint ‘train the Trainer Workshops’
Charles SchwAB, USA
Facilitated a series of workshops with the Charles Schwab teams, helping them to understand the A Beautiful Constraints Methodology and become skilled facilitators. Sessions were conducted across their USA offices in 4 different locations.
4 Company Away Day & Team Building
Alzheimer’s Research
Designed and facilitated a full-day company away day for the Alzheimer’s Research marketing team, combining strategic thinking about the brand's future with team-building activities to deepen collaboration and renew shared purpose.
5 Facilitation Skills Training
CooperVision, UK
Delivered a Facilitation Skills training programme to the CooperVision UK marketing and commercial team, equipping them with the confidence, tools, and structure to run their own high-quality workshops.
“Big thanks to Tony for leading us through it all with great energy, no shortage of skill and I’d even go as go as far as to say a healthy dose of panache”
6 Brand Positioning and Innovation Workshops
Avonmore, ireland
Facilitated a brand positioning workshop with the Avonmore marketing team and Agency partners. I helped them set a clear strategic direction for the brand, align on the brand essence, and define a compelling brand story for their retail and consumer audiences. In addition, I’m working with the team in shaping their future innovation strategy.
7 On Trade Activation Strategy
Heineken UK
Working with the Heineken UK team in developing their future On Trade Activation Strategy. I planned and facilitated a series of online workshops. I also ran face to face sessions to support a new launch
9 Innovation
Domino’s
Over the past couple of years I’ve worked with Domino’s in helping them shape their future product portfolio, The work has essentially involved running workshops and focus groups with creative consumers to help develop and evolve future range concepts.
10 Marketing Excellence Programme
AB InBev
For several years I was responsible for delivering the AB Inbev 4 Day Marketing Excellence Programme. I delivered training sessions in partnership with the leadership teams across Europe, China, South Korea, Vietnam and the USA. It was the cornerstone of the capability programme for the Global marketing community.
Want to see what we could do together?
Tell me about your organisation and your challenge, I'll come back with some initial thinking on how I could help
“I learned most of my workshop trade from you Tony! Still sticking to your approach, and it still works :) ”