M-Pesa case study

M-Pesa: Banking Without a Bank

M-Pesa: Banking Without a Bank

Following last week’s Jio Phone example, here’s another innovation case study we discussed in the classroom: M-Pesa.

In 2007, Kenya had a problem. Most people had no access to formal banking. Workers travelled to cities for jobs, then needed to send money home. That meant carrying cash, trusting a bus driver, or waiting for a relative to make the trip. This was slow, risky and expensive.