Book Recommendations

Franco London

Book Recommendations

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Advice, tips and inspiration to help you perform at your best

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Creativity
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Entrepreneurship
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December 2025
- Dec 15, 2025 What is Entrepreneurship. A Practical Definition Dec 15, 2025
December 2024
- Dec 16, 2024 Make 2025 Your Best Year Yet: A Fresh Start Awaits Dec 16, 2024
- Dec 9, 2024 Can We Fall in Love With Brands? Dec 9, 2024
- Dec 2, 2024 Product Strategy. Four Questions to Ask Yourself Dec 2, 2024
November 2024
- Nov 25, 2024 The Rise and Fall of Brand Purpose Nov 25, 2024
- Nov 18, 2024 Is the Jingle Ready For a Comeback? Nov 18, 2024
- Nov 8, 2024 Avoid The Discount Death Spiral Nov 8, 2024
- Nov 4, 2024 How We Fell Out of Love With Brand Loyalty Nov 4, 2024
October 2024
- Oct 30, 2024 Marketing Lessons From The Horror Movie Genre Oct 30, 2024
- Oct 28, 2024 How To Market Your Brand With a Zero Budget Oct 28, 2024
- Oct 21, 2024 How to Be a Brilliant Brand Manager Oct 21, 2024
- Oct 16, 2024 I Love the New Burberry Campaign Oct 16, 2024
September 2024
- Sep 12, 2024 Forget Blue Sky Thinking Sep 12, 2024
June 2024
- Jun 26, 2024 Workshop Icebreakers Jun 26, 2024
May 2024
- May 28, 2024 Managing Cultural Differences in Workshops May 28, 2024
- May 22, 2024 Understanding a Workshop Brief May 22, 2024
- May 15, 2024 Make Your Workshops Funny May 15, 2024
- May 7, 2024 Avoiding Workshop Groupthink May 7, 2024
April 2024
- Apr 26, 2024 Making the Most of 'In Real Life' Workshops Apr 26, 2024
March 2024
- Mar 22, 2024 Remember to Look Up Mar 22, 2024
- Mar 15, 2024 When is Hiring a Coach a Bad Idea? Mar 15, 2024
- Mar 8, 2024 How Could a Coach Help You? Mar 8, 2024
- Mar 1, 2024 2024 Will Be The Year of Fun Mar 1, 2024
February 2024
- Feb 23, 2024 Are We Too Fixated on Failure? Feb 23, 2024
- Feb 16, 2024 Four Thousand Weeks by Oliver Burkeman. My Key Take-outs Feb 16, 2024
- Feb 2, 2024 My Favourite Italian Brands Feb 2, 2024
January 2024
- Jan 26, 2024 The Stanley Tumbler Story Jan 26, 2024
- Jan 19, 2024 To Be More Creative, Just Follow the Rules Jan 19, 2024
- Jan 11, 2024 Getting Going is the Tough Part Jan 11, 2024
- Jan 3, 2024 Your Best is Yet Come Jan 3, 2024
December 2023
- Dec 14, 2023 Tomorrow and Tomorrow and Tomorrow Dec 14, 2023
November 2023
- Nov 27, 2023 Modulating Your Status When You're Facilitating Nov 27, 2023
- Nov 20, 2023 The Best Book Ever on 'Creativity'? Nov 20, 2023
- Nov 13, 2023 Sometimes, It's Good to be Boring Nov 13, 2023
- Nov 2, 2023 Lessons in Chemistry Nov 2, 2023
October 2023
- Oct 30, 2023 Let's Make This More Interesting Podcast Oct 30, 2023
- Oct 18, 2023 The Joys of Imperfection Oct 18, 2023
- Oct 12, 2023 Who to Invite to a Creative Workshop Oct 12, 2023
September 2023
- Sep 15, 2023 Should We Ban Brainstorming Workshops? Sep 15, 2023
- Sep 7, 2023 How to Become a Better Networker Sep 7, 2023
February 2023
- Feb 28, 2023 Creating a 'Flow State' Workshop Feb 28, 2023
- Feb 17, 2023 There's Nothing New in the World Feb 17, 2023
- Feb 3, 2023 How to Use Music in Workshops Feb 3, 2023
January 2023
- Jan 6, 2023 Hybrid Working. What's the Ideal Model? Jan 6, 2023
December 2022
- Dec 16, 2022 How to Gain the Trust of Your Clients Dec 16, 2022
- Dec 9, 2022 The Tell-Tale Signs of a Deep Client Relationship Dec 9, 2022
October 2022
- Oct 2, 2022 'Brandsplaining'. A Must-Read for Marketers Oct 2, 2022
September 2022
- Sep 14, 2022 How Constraints Drive Jamie Oliver's Creativity Sep 14, 2022
July 2022
- Jul 12, 2022 What I Learnt From Delivering Keynote Presentations Jul 12, 2022
June 2022
- Jun 28, 2022 All You Need is a Clear Brief and a Deadline Jun 28, 2022
May 2022
- May 10, 2022 Mastering the Hybrid Workshop May 10, 2022
April 2022
- Apr 22, 2022 Online vs IRL Workshops Apr 22, 2022
- Apr 14, 2022 How to Develop Grit Apr 14, 2022
March 2022
- Mar 31, 2022 Lessons From the Stoics Mar 31, 2022
- Mar 25, 2022 Dealing With Challenging People in a Workshop Mar 25, 2022
- Mar 18, 2022 9 Brands On a Mission To Change the World Mar 18, 2022
- Mar 11, 2022 Finding Your Purpose Mar 11, 2022
- Mar 4, 2022 How To Inspire Others Mar 4, 2022
February 2022
- Feb 25, 2022 We Need More Brand Collaborations Feb 25, 2022
- Feb 18, 2022 You're a Terrible Judge of Your Own Work Feb 18, 2022
- Feb 11, 2022 Improving Your Creative Judgement. 9 Key Lessons Feb 11, 2022
- Feb 4, 2022 How To Bring Your Authentic Identity to the Workplace Feb 4, 2022
January 2022
- Jan 28, 2022 How to Uncover Your Authentic Identity At Work Jan 28, 2022
- Jan 21, 2022 60 Life Lessons At 60 Jan 21, 2022
- Jan 14, 2022 How Embracing Limitations Drives Creativity Jan 14, 2022
October 2021
- Oct 3, 2021 Why Conflict in a Team is a Good Thing Oct 3, 2021
September 2021
- Sep 1, 2021 Back to School Sep 1, 2021
May 2021
- May 21, 2021 Creating a Business Strategy. The Method and Mindset May 21, 2021
- May 7, 2021 How to Express Your Authentic Identity at Work May 7, 2021
April 2021
- Apr 30, 2021 Should You Follow Your Passion in Your Career? Apr 30, 2021
- Apr 23, 2021 How to Make Online Workshops More Engaging Apr 23, 2021
- Apr 15, 2021 How to Build Confidence as a Facilitator Apr 15, 2021
March 2021
- Mar 31, 2021 How Do You Kick Off a Creative Workshop? Mar 31, 2021
- Mar 26, 2021 Three More Creative Exercises For Innovation Workshops Mar 26, 2021
- Mar 19, 2021 How to Develop Your Unique Facilitation Style Mar 19, 2021
- Mar 8, 2021 How to Stitch Together An Evocative Brand Positioning Mar 8, 2021
February 2021
- Feb 28, 2021 How To Prepare For Your First Coaching Session Feb 28, 2021
- Feb 13, 2021 What's Your Elevator Pitch? Feb 13, 2021
- Feb 5, 2021 Seven Ways to Sharpen Your Research Skills Feb 5, 2021
January 2021
- Jan 29, 2021 How 'Walking the Dogs' Helped Jo Malone Conquer New York Jan 29, 2021
- Jan 22, 2021 Time to Think, Time to Act Jan 22, 2021
- Jan 15, 2021 Trust Your Process Jan 15, 2021
December 2020
- Dec 18, 2020 Your Truth is Not My Truth and What This Means for Marketers Dec 18, 2020
- Dec 12, 2020 Keep Showing Up Dec 12, 2020
- Dec 7, 2020 If You Want More Ideas, Get a Dog Dec 7, 2020
November 2020
- Nov 13, 2020 10 Things I've Learnt About Achieving Goals Nov 13, 2020
October 2020
- Oct 21, 2020 How to Make Creative Workshops More Strategic Oct 21, 2020
- Oct 12, 2020 How to Make Strategy Workshops More Creative Oct 12, 2020
- Oct 2, 2020 The Best Tools for Online Innovation Workshops Oct 2, 2020
July 2020
- Jul 17, 2020 Client vs Agency? The Marketer's Career Dilemma Jul 17, 2020
- Jul 6, 2020 How To Spot a Great Insight Jul 6, 2020
June 2020
- Jun 7, 2020 Great Facilitator Questions Jun 7, 2020
May 2020
- May 29, 2020 How to Give and Receive Feedback May 29, 2020
- May 22, 2020 Originality is Nothing But Judicious Imitation May 22, 2020
- May 15, 2020 Managing Energy in a Workshop - Five Key Watch-Outs May 15, 2020
April 2020
- Apr 20, 2020 Coaching vs Mentoring vs Teaching vs Counselling Apr 20, 2020
- Apr 12, 2020 How 'Can If' Thinking is Saving Us Apr 12, 2020
- Apr 5, 2020 The Renaissance of La Cucina Povera Apr 5, 2020
March 2020
- Mar 28, 2020 5 Ways to Make Your Presentation Memorable Mar 28, 2020
- Mar 21, 2020 Introducing Randomness into Idea Generation Workshops Mar 21, 2020
- Mar 15, 2020 Embrace the Power of 3 Mar 15, 2020
- Mar 1, 2020 How to Define Your Business Challenge Mar 1, 2020
February 2020
- Feb 22, 2020 How to Plan and Facilitate Strategy Workshops Feb 22, 2020
- Feb 16, 2020 How to Plan and Facilitate Idea Generation Workshops Feb 16, 2020
- Feb 9, 2020 How to Manage Your Cognitive Biases Feb 9, 2020
- Feb 2, 2020 How to Get Fresh Insight Without Spending Any Money Feb 2, 2020
January 2020
- Jan 26, 2020 How to Become a Great Notetaker Jan 26, 2020
- Jan 19, 2020 Strategies to Read Reports More Efficiently Jan 19, 2020
- Jan 5, 2020 Why You Should Never Ask 'Why' Jan 5, 2020
December 2019
- Dec 9, 2019 How to Win More Pitches Dec 9, 2019
- Dec 2, 2019 Three Essential Creative Exercises For Innovation Workshops Dec 2, 2019
July 2019
- Jul 7, 2019 How to Prepare on the Day of an Important Presentation Jul 7, 2019
- Jul 1, 2019 Five Golden Rules of Powerpoint Jul 1, 2019
June 2019
- Jun 23, 2019 How to Improve Your Critical Thinking Jun 23, 2019
- Jun 17, 2019 How to Get the Best Out of Introverts in Innovation Workshops Jun 17, 2019
- Jun 10, 2019 How to Start and Finish Presentations Jun 10, 2019
- Jun 3, 2019 How to Perfect Your Workshop Timekeeping Jun 3, 2019
May 2019
- May 26, 2019 How to Overcome Your Creative Blocks May 26, 2019
- May 20, 2019 Building Rapport: Top Tips for Facilitators May 20, 2019
- May 17, 2019 The Art of Persuasion. Lessons From Aristotle May 17, 2019
- May 10, 2019 Judging Creative Work. The 5 Questions to Ask Yourself May 10, 2019
- May 3, 2019 How to Structure an Idea Generation Workshop May 3, 2019
April 2019
- Apr 30, 2019 How to Spot Flaws in Arguments Apr 30, 2019
- Apr 25, 2019 How to Plan Amazing Workshops Apr 25, 2019
- Apr 18, 2019 How to Pitch Your Idea, Pixar-style Apr 18, 2019
- Apr 15, 2019 How to Make Your Presentations More Emotional Apr 15, 2019
- Apr 8, 2019 11 Habits of Creative People Apr 8, 2019
- Apr 8, 2019 6 Ways to Manage Energy in Workshops Apr 8, 2019

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+44 7867 554134tony@francolondon.co.uk